Product management

Responsibility without any actual authority

Reading

Start reading here: How to get into product management

Communication

Email:

• Bottom line up front
• 5 sentences
• Post the info online

Terminology

Mission, vision, strategy, roadmap

Product vision should fit in company vision.

Product description / Feature description

Working backwards

Combination of a minimal press release and acceptance criterias.

• keep development efforts focused on achieving the customer benefits
• establish conditions to fulfill for the item to be complete

Establish scope + create narrative:

1. Title / Heading: Make the product identifiable for both customer and developers
2. Sub-heading: Half sentence description who the market for the product is and what benefit they get
3. Summary: Summary of the product and the benefits
4. Problem

Define completion:

5. Solution
6. Proof
7. How to get started
8. Call to action, where to go next, what are the related products